Performance marketing, Product design
EchoTech, a B2B SaaS startup, had solid traction but lacked a unified marketing direction. We collaborated with their internal team to build a full-scale marketing roadmap, including SEO, content strategy, lead nurturing funnels, and campaign calendars. We audited their analytics, created a messaging guide, and implemented marketing automation systems to streamline workflow and reporting. The strategy not only clarified their positioning but also increased lead quality and aligned their marketing with long-term sales goals. Echo now operates with clarity, consistency, and measurable momentum.
